News

Facebook Tests Buy Button

Previously, Facebook was only seen as a medium to communicate with customers through Facebook ads. Now after the social media giant announced it is testing a buy button, the organisation may transition from an e catalogue to an interactive e-commerce site. Here is what the button is expected to look like: Announced as a way to […]

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Nissan’s Speedy Royal Baby Tweet and Ad Creative

Nissan was the first company to commercialise the announcement that the Duke and Duchess of Cambridge are expecting their second child. The tweet was posted super fast, only a mere seven minutes after the royal announcement. The ad not only hitches onto a very recent event, it also  stays relevant to the product being promoted. […]

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Klout to sell for more than $100M

The word on the street is that Klout, the social media influence analyser, is about to be sold to Lithium Technologies for more than $100M! Klout’s business focuses on analyzing who is influential in social media, which is simplified into a score on a scale of 100.  The deal hasn’t been closed yet, according to Re/code who […]

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The Jandal Scandal

New Zealand’s biggest online discount clothing store, Lastseason.co.nz, has been in the middle of controversy this week when they were served a legal demand to stop using the term “jandals” on their website, when they were selling their … umm… jandals! It turns out that someone by the name Baron Sandford, director of Sanford Industries […]

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Warehouse Stationery New Branding

Warehouse Stationery has recently unveiled a complete branding make-over.  And what a brilliant make-over it is. Old Branding The old branding wasn’t bad.  It was clear, straight forward, it worked.  It wasn’t one of the brands like New World that I looked at at and though, “That’s so old! The really need to make it […]

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