Online marketing is one of the most efficient and effective ways to connect with customers and promote your business. In today’s digital world, more and more people are using the internet to find information about products and services. By creating a strong online presence, you can reach a larger audience
When it comes to creating Facebook Ads there are principles that you ignore at your peril. Here are some Facebook approaches you should avoid! Take a look at the following images. What do you observe? That’s right – the advertiser appear to be intentionally hiding the people’s
Continuing our theme of marketing heaving machinery or equipment, lets take a look at how to use social media to boost brand awareness. Heavy vehicles, equipment or machinery is a bit different to selling sunglasses or sports shoes. So for a business in Australia, selling new and used cranes, pick
Heavy equipment and machinery marketers have a unique challenge when it comes to marketing. Unlike other businesses, they often need their message to resonate with not just one person but an entire team of decision makers! This can be complicated for B2B companies that want people on board quickly so
How do you know if the Digital Marketing Agency that looks the best, is the best? What questions should you ask before engaging them? Before you jump into a business relationship, make sure you know who they are, what they do, and what success they have experienced. What results can
Does influencer marketing work? How can you use it to drive great traffic and profitable leads to your business? In 2020, award-winning Hamilton and Whitianga builders Urban Homes built a home All Black Sam Cane. For most kiwis, Sam Cane needs no introduction. But in case you’ve been living under
How do you improve your Google ranking in 2021? The days of relying on lots of keywords and mediocre backlinks to increase your Google ranking are long gone. So what should we do instead? Google and her algorithms are always evolving. Computer technology is also evolving and changing the SEO
Nasdaq have reported that Carrier Global Corp. have agreed to sell its Chubb business to API for an enterprise value of $3.1 billion In New Zealand, Chubb have been leaders in burglar alarms, fireproof safes, security systems and alarm monitoring services since 1958. It is expected that day-to-day operations in New Zealand will not be significantly impacted by the
What do most businesses get wrong with their social media? What is the engagement ladder and how can you use it to get people to engage on with you on Facebook? Last week I was mindlessly scrolling through Facebook – as you do! I came across a post by TRT
The Hidden Psychology of Social Networks: by Joe Federer About the Author Joe Federer is the former Head of Brand Strategy at Reddit, where he helped reposition the platform’s narrative to the larger world of advertising and drove revenue growth of over 10X in its first year in market. Prior to