Content marketing and social media sharing are trends that have become cemented in the day-to-day lives of brand managers. But does this mean they are cemented and don’t evolve? Not in the slightest. Two recent announcements illustrate the pace at which these processes are evolving and what this means for industry
The Internet of things is revolutionary. It’s a real game changer. It’s the future of technology. It’s… still not available in 2015. But it will be available soon, or so tech enthusiasts at CES 2015 say. And by available, I really mean unescapable. “But I’m a marketer, happily making ads
There have been some bizarre yet exciting developments in retail recently. First came the shock of having robot shop assistants in Lowe. But now we have a more personal prospect: facial recognition. This isn’t just walking into a small local cafe to discover the barista has memorised your name. No,