As any new manager does when they enter a job way over their heads, Tim Cooks cautiously made little tweaks to the company. The whole world was watching him and any monumental change could cause a seismic shift in peoples trust in Apple’s brand. So Cooks thought changing the mission statement would be a good […]
Bright eyed and bushy tailed Walmart employees can sell just about anything from bacon scented pillows to Duck Dynasty wine. But one thing they just can’t sell me on is their social media strategy. As the world’s largest company by revenue, you would think Walmart would invest a little in their social media strategy. For […]